Adobe Target

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Adobe Target About

Adobe Target Test and optimize every experience, every time.

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Adobe Target is a rule-based tool for UX researching, AI testing, targeting, omnichannel marketing, and scaling automation. It enables marketing professionals to tailor user experiences at individual-based levels, allowing users to send customized offers and messages to engage users.With Adobe, you get the whole optimization engine — AI-powered testing, personalization, and automation at scale — so you can find the individual in the haystack. And then delight them.

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